Dental News - Sirona announces upcoming SIROWORLD events

Dental Tribune USA

Mon. 16 November 2015

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NEW YORK, N.Y., USA: Sirona Dental has announced several upcoming SIROWORLD Celebration events scheduled in conjunction with major dental trade shows leading up to the annual SIROWORLD Celebration event that runs from Aug. 11-13, 2016, in Orlando, Fla. “SIROWORLD is the event we always dreamed of creating for the dental community,” said Sirona President Michael Augins.

“(It) is an all-encompassing, epic-scale educational experience that could not be contained to only celebrating in August 2016; therefore, we are celebrating SIROWORLD throughout the year at various industry trade shows.”

SIROWORLD festivities currently planned in conjunction with major dental trade shows include meetings in New York City, Chicago and Anaheim, Calif.

At GNYDM kick-off celebration: Guest speaker Daymond John

The kick-off celebration takes place during the Greater New York Dental Meeting on Sunday, Nov. 29, at TimesCenter in the heart of the city’s Times Square District. Attendees will be treated to an evening of dental education, networking opportunities, food, drinks and special guest speaker Daymond John, an award-winning business executive and star of the ABC network’s show “Shark Tank.”

“Consistently, Sirona strives to provide dental products that improve the patient experience and benefit the practice lifestyle,” Augins said. “It makes sense that we would also give dental professionals the business tools needed to enhance their brand and product offerings to further their success. Daymond John has proved himself as an innovator in industry and a formidable business mogul whose insight will motivate and inspire attendees.”

Additionally, Dr. Mike DiTolla will present the latest technology advancements in dentistry, and Fred Joyal of 1-800-DENTIST will share how dentists can take their current social media strategy, tactics and implementation to the next level of customer engagement, profitability and ROI.

“SIROWORLD members need a wide variety of skills both clinical and in business,” Augins said. “Not only will attendees walk away with business techniques to improve their practice, they will also leave the event with information that will help them increase practice productivity and tips to successfully use social media to further enhance their dental practice.”

SIROWORLD is a membership-based community in which like-minded visionaries gather to create the largest network of technology-driven dental professionals. Membership includes access to the annual SIROWORLD event featuring three days of world-class educational sessions, abundant networking opportunities, unsurpassed entertainment and special celebrity appearances.

Additionally, SIROWORLD members may attend exclusive educational events at major U.S. trade shows, get optional VIP access/reserved seating and join special SIROWORLD trips (e.g. IDS visit or Sirona Bensheim visit), all while learning from and connecting with the greatest minds in digital dentistry and being among the first to learn about new software and updated technologies from Sirona.

At the Chicago Dental Society meeting, Sirona is hosting a SIROWORLD Superheroes of Dentistry party on Friday, Feb. 26, at the House of Blues. Attendees are encouraged to dress in their best super hero costume.

A special SIROWORLD event is also planned during the California Dental Association meeting in May. More details, including location, special celebrity speaker, date and time, will be announced at the SIROWORLD kick-off celebration in New York City.

“We are excited to launch these SIROWORLD events and continue our long-standing tradition of delivering world-class education and outstanding entertainment to the dental community,” said Augins. “Having several events throughout the year leading up to the annual SIROWORLD event in Orlando planned for August 2016 will showcase the best of SIROWORLD on a national stage. Certainly, all participating dental professionals will be enriched as a result attending these celebrations.”

Pricing for SIROWORLD is now available at $1,995 a year for a membership and $2,995 a year for VIP membership and includes entrance into all of the celebration events planned at the trade shows and the annual event in Orlando. Total Office membership packages are currently available for $5,995, for a total savings of $4,000 off list price, and include SIROWORLD membership for up to six people. For further details on SIROWORLD membership and information, please visit www.SIROWORLD.com or contact your Patterson representative.

(Source: Sirona Dental)

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