Dental News - CEFLA hands distribution rights of CBCT imaging tech to Biolase

Dental Tribune International

Wed. 29 February 2012

save

CHICAGO, Ill., USA: The Italian dental conglomerate Cefla Dental Group has appointed Biolase as U.S. and Canadian distributor of the NewTom CBCT imaging line the company recently bought from ImageWorks Corporation. The dental laser specialist will have the exclusive rights to market and distribute the devices to dentists as well as dental schools and clinics for the next three years, both companies said.

Prior to the announcement, the line was distributed in North America by ImageWorks and its predessor AFP Imaging that sold its European-based imaging division including distribution rights to international markets to CEFLA in 2009. Earlier this year, CEFLA aquired full sales and service responsibilities also for the North American market for an undisclosed sum.

NewTom technology-based devices have been on the market since 1996. The latest version featuring flat panel technology and 7 flexible Field of Views received regulatory approval by the FDA in June 2011.

Cefla's global marketing director Sergio Ghezzi said that the decision for appointing Biolase as distributor for the U.S. and Canada was owing to the its large customer base in North America. The company, which manufacturers from Irvine in California, claims to have installed laser units in 8.000 dental practices in the U.S. alone. It's flagship products include the Waterlase All-Tissue laser and ultraportable iLase device, amongst others.

The company also distributes a CBCT imaging device for use in dentistry under the DaVinci brand.

Biolase have had the first NewTom devices on display at the Midwinter meeting in Chicago last week. The company announced to showcase the technology also at upcoming trade shows later this year.

To post a reply please login or register

Milestone hands distribution of dental anesthesia system to Aseptico

LIVINGSTON, N.J., & WOODINVILLE, Wash., USA: Aseptico has been announced as new distributor for Milestone Scientific's Single Tooth Anesthesia (STA) in ...

ADA: Selective use of CBCT offers advanced point-of-care imaging

CHICAGO, Ill., USA: In the August issue of The Journal of the American Dental Association, the American Dental Association’s Council on Scientific ...

Outstanding imaging with Planmeca CBCT units

BUENOS AIRES, Argentina: As a global leader in digital imaging, Planmeca provides a range of solutions designed to suit all imaging needs. All of the ...

The ‘Art of Imaging’ lights up the night in Chicago

CHICAGO, Ill., USA: During the recent Chicago Midwinter Meeting, DEXIS, i-CAT and Henry Schein Dental hosted “The Art of Imaging” at the Chicago...

Live webinar: Using CBCT imaging for diagnostics

BIBERACH AN DER RISS, Germany: As the use of CBCT imaging in dentistry has become more commonplace, its sophistication as a diagnostic tool likewise has ...

Total Technology Solution: BIOLASE hands-on showcase includes all-new EPIC laser

BIOLASE, a leading dental laser manufacturer and distributor — and distributor of NewTom and 3Shape TRIOS technologies in North America — will ...

Open your eyes to the benefits of CBCT

The practice of dentistry requires us to have our eyes wide open to accurately assess vital structures and provide our patients with optimal outcomes. The ...

New all-tissue laser system launched by BIOLASE to accelerate adoption of lasers in dentistry

LAKE FOREST, Ill., US: BIOLASE, the globally recognised leader in dental laser technology, has launched its state-of-the-art all-tissue laser system, ...

BIOLASE announces upgrade of WaterLase iPlus 2.0 to treat peri-implantitis

IRVINE, Calif., USA: BIOLASE has announced an upgrade of its WaterLase iPlus 2.0 dental laser to provide dental practitioners a clinical protocol and ...

Intro to CBCT as it pertains to prevention of failures in oral implantology

Intraoral and panoramic imaging are not three-dimensional, and clinicians can obtain only vague measurements from them due to magnification changes as a ...

Education

Live webinar
Fri. 26 April 2024
12:00 PM EST (New York)