Dental News - Henry Schein Dental invites ADA attendees to meet the some of the industry’s movers and shakers

Fred Michmershuizen, DTA

Wed. 8 October 2014

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SAN ANTONIO, Texas, USA: At any major dental meeting, Henry Schein Dental invariably has plenty to showcase. It’s just the nature of things for one of the biggest and most dynamic companies in the industry. This year’s ADA meeting is no exception. The company made three of the industry’s top “movers and shakers” available for interviews on site Thursday morning.

Henry Schein Practice Solutions is launching Dentrix Mastery Tracks, a new training and skills assessment program to help dental team members improve practice management by maximizing their use of Dentrix practice management software.

“This meets a critical need for dental practices,” Matt Singerman of Henry Schein Practice Solutions said. “This program will help dentists vet the people they are hiring. When someone says, ‘I know Dentrix,’ this is one way to find out how much someone really knows about Dentrix.”

The assessment tool consists of eight different tests. For those who do not pass, online and in-person training resources are available.

“This is going to help dentists fill a need,” Singerman said.

At the ADA meeting, attendees can stop by at Henry Schein Practice Solutions and fill out a card to receive a free test for everyone in their office.

CRET celebrates 10 years

This year’s ADA meeting marks the 10th anniversary of the Center for Research and Education in Technology (CRET). The objective of CRET is to introduce new and innovative technologies into dental schools. CRET currently has two technology centers, one at Loma Linda University Dental School and the other at the University of Missouri at Kansas City, with facilities at more schools on the way.

Dr. Edward Rossomando, a professor at University of Connecticut Dental School, is one of the founders of CRET. He explained that students rotate through the centers and learn about CAD/CAM and laser and non-invasive cancer detection technology, while at the same time receiving hands-on practice management experience.

“CRET has a full, extensive technology education program,” Rossomando said.

“This is an incredible triumph for the dental industry,” Rossomando said. “At no time has the industry had such a say in educational matters within the dental school. It’s a new model for the industry’s involvement in dental education.”

Don Hobbs, vice president, equipment of Henry Schein, who also sits on the executive committee of CRET, said that manufacturers and distributors are coming together with a common objective: to educate dental students

“Together with other industry leaders, we are coming together to help graduate another level of educated dentists,” Hobbs said.

“Henry Schein doesn’t just donate product to these schools,” he said. “We’re involved with the training and curriculum and in overseeing progress of the students.”

Digital technology symposium

At this year’s ADA meeting, excitement is also building for the Henry Schein Dental-sponsored International Symposium on Digital Dentistry, coming up Oct. 23 to 25 at Renaissance Orlando at Sea World in Florida.

The event is a great opportunity for dentists to learn how they can enhance clinical outcomes, said Robert Gottlander of Henry Schein Global Prosthetic Solutions.

“The really important thing about CAD/CAM is what the technology can do for the profession and what it can do for the patients,” Gottlander said. “At this upcoming event, the lectures will talk not so much about what CAD/CAM is, but what it can do. We at Henry Schein are very excited to be a part of this.”

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