Dental News - Award-winning manufacturer to expand DEFEND brand throughout 2015

Dental Tribune USA

Fri. 7 November 2014

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NEW YORK, N.Y., USA: Launched in 1985, DEFEND by Mydent International is a global brand serving more than 50 countries in the manufacturing of high-quality infection-control products, disposables, preventatives and impression-material systems. With 30 years of service to the dental industry, Mydent International manufactures more than 40 percent of the consumables that are used in the dental operatory.

From award-winning sterilization products, impression materials, prophy paste, wipes and lab coats, to disposables and more, Mydent International manufactures more than 300 items used by dental professionals.

New DEFEND Marketplace

Mydent International has developed a new marketplace for dental professionals to conveniently place DEFEND orders through their preferred dealer.

For a limited time, Mydent International is giving away $50 Restaurant.com eGift cards to dental professionals who order $150 or more on the website (suggested retail) of DEFEND products through their selected dealer. Learn more at www.defend.com/marketplace.

Now and throughout 2015, Mydent will be introducing a variety of new dental products, including those listed here.

‘Sensitive’ dual-fit ear-loop face mask

Mydent’s newest face mask is gentle on sensitive skin and free from inks, dyes and fiberglass. This fluid-resistant mask is latex-free with an inner layer made of soft material.

DEFEND Desensitizer

DEFEND Desensitizer is a desensitizing agent that can be placed under dental cements or used with temporary-, provisional- or ¬final-restorative materials to reduce postoperative sensitivity.

It can also be used for desensitization of amalgam restorations, either conventional or bonded. DEFEND Desensitizer contains HEMA to aid bonding primers to penetrate etched dentin. The HEMA base in DEFEND Desensitizer helps seal tubules, giving immediate relief from pain due to hypersensitivity.

Fitted digital sensor sleeves

With twice the thickness of conventional sleeves, these fitted sleeves are significantly less likely to tear. They feature soft, rounded edges and are latex-free. These sleeves offer a precise, snug fit to sensor size, resulting in no additional plastic in the patient’s mouth.

Latest-technology dual-fit face masks

Mydent’s newly designed line of DEFEND dual-fit face masks create a tight, custom fit for enhanced facial protection. With the latest in contour technology, these face masks feature a formfitting, pliable nose and adjustable chin-band to ensure ultimate comfort.

‘SRG’ evacuation system cleaner with improved multi-enzyme blend

Used daily, this evacuation system cleaner will keep lines running free and clear at maximum suction. The non-foaming formula has a neutral pH for safe use with amalgam separators and maintains the ability to dissolve organic fluids and debris. The peppermint scent helps to eliminate odors.

Benzocaine anesthetic topical gel 20 percent

Fast acting with no systematic absorption, this anesthetic gel provides temporary relief of pain during dental procedures. With no bitter aftertaste, this product helps comfort patients with minor mouth irritations.

Visit Mydent at booth No. 3709 in New York

Visit Mydent International at Booth No. 3709 at the Greater New York Dental Meeting for free product samples, exclusive 4+1 specials and chances to win SpaFinder gift certificates. Mydent will also be running Photo Booth sessions to help make the meeting a memorable experience.

Mydent International is dedicated to fully maintaining the DEFEND brand promise: “To provide the health care professional with the highest quality infection control products, disposables, preventatives and impression materials at affordable prices, supported by superior service and 100 percent customer satisfaction.”

The company’s motto is: “DEFEND: Works Better. Lasts Longer. Costs Less.”

For more information on Mydent International and the DEFEND brand of products, call (800) 275-0020 or visit www.defend.com.

(Source: Mydent International)

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