Smile Train launches global ‘Smile Wall’ campaign to celebrate World Smile Day

Continuing through October, Smile Walls will appear in hospitals, schools and other public areas worldwide. These installations are physical or digital sites where people can post messages or drawings that reflect what makes them smile, transforming blank spaces into visual displays of positivity.

"We want this campaign to remind everyone that what makes us smile can also inspire positivity to others," said Smile Train's President and CEO Susannah Schaefer. "By participating, you can help spark a ripple effect of smiles that uplift everyone while supporting those affected by clefts."

Every three minutes, a baby is born with a cleft, a facial difference that can cause significant challenges eating, speaking, hearing and breathing. Smile Walls symbolize how something as simple as a smile can do more than brighten someone's day — it can represent the promise of a healthier, brighter future for children with clefts.

"World Smile Day^® is a special opportunity to remind people of the importance of a smile," said Dan Carriero, Smile Train's global creative director. "A Smile Wall gives everyone a chance to share the little moments that make them smile and see how, together, those moments can create something bigger."

World Smile Day^® occurs annually on the first Friday in October. It encourages acts that uplift others and honors the original spirit behind the iconic yellow smiley face image.

Join the celebration by visiting a local Smile Wall or creating one in your own school, workplace, community center or anywhere else you want to bring smiles.

You can also join the movement online by creating or contributing to a digital Smile Wall. Find more information on how to get involved at www.smiletrain.org/wsd.

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