Dental News - OHA wraps up annual campaign, reaching tens of thousands

Dental Tribune USA

Fri. 21 November 2014

save

CHICAGO, Ill., USA: Oral Health America (OHA) has concluded its 2014 Fall for Smiles campaign, which aimed to educate tens of thousands of Americans about the importance of maintaining a healthy mouth through daily brushing and flossing, visiting the dentist, eating healthy foods and avoiding tobacco. The support of sponsors enabled dental professionals and families to have access to a variety of free resources, OHA said.

The resources were accessible on the Fall for Smiles webpage and in the Fall for Smiles campaign booklet that was distributed to more than 100,000 dental offices across the country.

“We greatly appreciate the support of our sponsors and the dental community with this year’s Fall for Smiles campaign,” said OHA President and CEO Beth Truett. “Having a healthy mouth is key to good overall health and we’re encouraged that the campaign generated more than 90 million audience impressions this year with this important message.”

Dental offices across the country participated by offering free care and going out into their communities to educate the public about the importance of oral health. In New York City, Dr. Bernard Fialkoff held an event to engage students in Fall for Smiles at the Ivy League Early Learning Academy of Bayside. Senator Tony Avella and Eric Schmitz of Patterson Dental joined him, handing out toothbrushes and toothpaste to students and talking to them about how to care for their teeth. Dental professionals also participated in the opening Fall for Smiles webinar, two Twitter chats, a photo contest and distributed campaign booklets and other free materials to their communities.

Families were able to make learning about oral health fun with the Fall for Smiles activity booklets, brushing charts and tip sheets. Older adults and their caregivers could access a tip sheet created specifically for them, addressing the unique challenges they face when caring for their mouths. Americans of all ages shared Fall for Smiles messages on Facebook, Twitter and LinkedIn, sharing posts by OHA and utilizing the campaign’s social media guide.

This year’s Fall for Smiles campaign was sponsored by Dental Trade Alliance/Oral Healthcare Can’t Wait, Patterson Dental, 3M ESPE, Crest + OralB, Midmark, Denticator, Hu-Friedy, Trident, the American Association of Dental Office Managers, OSAP and the National Dental Association.

(Source: OHA)

To post a reply please login or register

Thousands of orthodontists participate in a virtual annual session conducted by AAO

ST. LOUIS, Mo., USA: The coronavirus pandemic forced the American Association of Orthodontists to cancel its in-person annual meeting, which had been ...

Event recap: AGD Annual Meeting draws thousands to San Francisco

CHICAGO, Ill., USA: More than 3,000 people — including 1,500 dentists — attended the Academy of General Dentistry’s annual meeting, AGD ...

Dr. Jeff Ottley wraps year as Florida Dental Association president

As his year as president of the Florida Dental Association (FDA) comes to a close, Dr. Jeff Ottley can reflect back on a number of successes, connections ...

Nursing association teams up with ADA on oral health awareness campaign

The National Association of School Nurses (NASN) and the American Dental Association (ADA) have teamed up to support school nurses in their efforts to ...

America’s Toothfairy Smile Drive to benefit thousands of at-risk children

CHARLOTTE, N.C., USA: The America’s ToothFairy Smile Drive will be held this February. Students united with America’s ToothFairy national youth ...

Oral Health America’s fourth annual Fall for Smiles campaign to focus on older adults

CHICAGO, Ill., USA: Oral Health America (OHA) will hold its fourth annual Fall for Smiles campaign, focusing on educating communities about the importance ...

National Association of Dental Laboratories conducts awareness campaign

TALLAHASSEE, Fla., USA: According to research by the National Association of Dental Laboratories (NADL), only four states in the U.S. require dental ...

‘Shave the Shore’ campaign exceeds goal of $20,000

WEST LONG BRANCH, N.J., USA: Lanmark360’s “Shave the Shore” campaign recently exceeded its fundraising goal by raising more than $20,000 ...

Oral Health America (OHA) ceases operations, cancels annual gala

NEW YORK, N.Y., USA: Oral Health America (OHA), an organization that for many decades has helped improve access to oral care, helped improve oral health ...

Teaching residents to act morally in the presence of risk

As Rushworth Kidder (2006) suggested, moral courage bridges talking ethically and performing ethically. Although Kidder’s book is meant for everyone, ...

Education

Live webinar
Tue. 23 September 2025
10:00 AM EST (New York)