Dental News - Cosmetic dentist gives local TV weatherman a smile makeover

Fred Michmershuizen, DTA

Thu. 22 July 2010

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ODESSA, TX: Dr Robin Rutherford, a cosmetic dentist with a practice called The Art of Dentistry located in Odessa, Texas, recently provided a smile makeover for Greg Morgan, a local TV meteorologist. The dental work was explained to viewers during a series that aired on CBS 7 News. Viewers were able to witness one step of the dental treatment plan at a time.

Before the procedure, Morgan spoke of his love for making a difference in people’s lives through laughter, but he also said he felt something was missing. “If I could feel more comfortable with the way I smile, I could just do my job that much better,” Morgan told PRWEB.

In the final installment of the series — which covered everything from the initial examination to the completed transformation — Morgan’s new smile was revealed. He said that his favorite part about the whole process was enjoying the reactions re received to his new look.

During the series, Rutherford was able to showcase the experience he gained while traveling the United States studying with a number of leading cosmetic dentists practicing in the field today. With access to such a wide base of knowledge, Rutherford said, he is able to provide comprehensive, quality dental care for nearly any patient regardless of the type of procedure required.

Rutherford works with a wide variety of techniques, which often include procedures such as dental implants or porcelain dental veneers.

Rutherford said the overall ease of the process was portrayed through Morgan’s upbeat personality and sense of humor as he was seen sharing his personal experience with viewers until the final smile was revealed.

“Changing your smile can change your life,” Rutherford said.

The series aired every morning and evening for an entire week in the spring of 2010.

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